Haier is the world's largest manufacturer of home appliances. One of the company's activities is the development of climate control systems, including industrial and semi-industrial air conditioners, multi-zone MRV systems, chillers.

About the brand

Founded in 1984, Haier Group is the world's leading provider of life-improving solutions. Haier has 8 manufacturing facilities in China, another 8 are located between South Asia and North Africa. Haier's total production capacity is 20.1 million units per year.

Based on experience, for two years in a row, Haier has been included in the list of the world's 100 most valuable brands BrandZ ™ as the world's first and only brand of the IoT ecosystem.

In 2019, for the third year in a row, Haier took first place in Euromonitor reports among Chinese air conditioning manufacturers. The results of the report have been influenced by the brand's popularity, as Haier makes every effort to maintain the highest standards of quality of its products and customer service.

Haier also has the prestigious Eurovent certification for MRV outdoor units and all production. This certification once again emphasizes Haier's commitment to creating high-quality, high-performance products with care for the environment.

Haier's advantage is an extensive distribution network, as well as the presence of a research center for air conditioning, which is one of the largest in the world.

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HAIER achievements

According to data published by Euromonitor, in 2018 the Haier brand occupied the world's largest share of the home appliance market - 10.5%. In 2020, for the 12th year in a row, Haier took the leading position in the segment of large household appliances. No other brand in the world has achieved such a market share, and Haier Group was the first and last to achieve a share of more than 9.99% in global business, and the first company to hold this position for ten years or more.

• In 2008, Haier became the world leader in refrigeration equipment and overtook the Whirlpool brand.

• In 2016, Haier Group acquired General Electric Appliances for $ 5.4 billion.

• In 2018, Haier Group acquired the large European company Candy Group for approximately CZK 12.2 billion.

• In 2019, Haier confirmed its global dominance and for the 11th year in a row has the highest share in the world in the production of home appliances. It is the first company in history to hold leadership for 10 years or more. In 2018, the world market share was 10.4% (Euromonitor).

• In 2020, for the 12th year, the highest share of the global home appliance market, the consolidation of the global division, the introduction of many new healthy functions that ensure the death of viruses and bacteria in air conditioners, such as UV sterilization, sterilization at a temperature of 56 °C.

• In 2021, Haier ranks first in the world with the largest share in the home appliance segment. The world position №1 on the market share of connected (smart) and self-cleaning air conditioners was also defended. The share of the world market of connected air conditioners was 33%, and self-cleaning air conditioners - 47% according to Euromonitor.

HAIER global network

Haier has built its infrastructure in different parts of the world to quickly meet the needs of its customers, including research and development centers, production facilities, commercial companies and outlets.

Through five research centers around the world, Haier has formed strategic alliances with first-class suppliers, research institutes and prestigious universities to create an innovative ecosystem of scientists and еngineers united by a single virtual and physical network.

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Geography

Haier has production facilities on 3 continents. The company's plants are located in the United States, Tunisia, Egypt, Algeria, South Africa, Jordan, Pakistan and the Philippines. The company is headquartered in Hong Kong, and its main facilities are companies in Qingdao (PRC).

Representative offices are open in the USA, Japan, many countries in Europe and Asia.

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